Macklemore

FAA Approved Drones For Networks

Few Have FAA Approval To Fly Drones for Your Productions…

HABANA does. We offer:

  • + Promax & Emmy Award Winning
  • + Network Veterans
  • + Short & Long-form Experience
  • + Multiple Aircraft
  • + FAA Approved

What we’ve helped produce…

  • ABC Saturday Night Football (Maroon 5)
  • ESPN College Football Championship (Fall Out Boy)
  • ESPN College Football GameDay (Big & Rich)
  • ESPN College Basketball GameDay (Macklemore)
  • ESPN Monday Night Football (Hank Williams, Jr.)
  • NBC Sunday Night Football (Faith Hill)
  • NBC Super Bowl (Faith Hill)
  • DISCOVERY Shark Week
  • ABC NBA Finals (3D Mapping Experience)
  • ABC NBA Playoffs (Cee Lo Green + Nicole Scherzinger)
  • FOOD NETWORK Iron Chef
  • FIFA World Cup Soccer (U2)
  • FIFA World Cup Women’s Soccer (Katy Perry)
  • ESPN X Games Oakley  (Shawn White)

HABANA is FAA Approved, nimble, and operated by media veterans.

Let’s tell a story together.

Macklemore performs for Rolling Stone and Bacardi's Rebel Concert Series

HABANA is at it once again, working with Macklemore and Ryan Lewis for the second time in six months. From the opening of ESPN’s College Basketball Gameday to Rolling Stone’s Rebel Concert Series (hosted by Bacardi), working with the chart-topping duo has been an exciting endeavor.

Rolling Stone wrote…

“Macklemore and Ryan Lewis Blast ‘Can’t Hold Us’ at Bacardi Rebels Concert

Macklemore and Ryan Lewis partied on the high seas for their ‘Can’t Hold Us’ video, but they had to settle for a traditional stage and over 3,000 screaming fans at Rolling Stone’s recent Bacardi Rebels concert.

On May 20th, the chart-topping duo performed the second single from their album The Heist at New York City’s Roseland Ballroom in honor of Cuban Independence Day. Following a set by Fitz and the Tantrums, Macklemore got the fists pumping while he crowd-surfed and even stood upright on fans’ hands. As an extra nod to the Manhattan audience, he even wore a throwback Patrick Ewing Knicks jersey (it’s not a Nets town yet, after all).”

Toast toHABANA's Events Team, Todd, Kimberly, Ian and Ryan!

ESPN BasketBall College GameDay Covered by State Farm

Yeah, We Shoot Hoops Too!

Through the years the College GameDay opening sequence for ESPN’s College Football program has been a cornerstone of the popular broadcast. Hearing the theme song and seeing Big & Rich center stage, marks the beginning of the excitement for many.

So, it was no surprise when ESPN called Habana to produce a unique opener for their Basketball College GameDay show. This time, the challenge of creating an amazing show open was compounded by an extremely short production schedule, and a location recently ravaged by the largest recorded storm to ever hit the U.S. east coast, Hurricane Sandy.

ESPN had already chosen on the breakout group Macklemore to bring their high-energy sound to the GameDay opener. However, due to a taxing tour schedule, the group had only a few days available to create and shoot the sequences needed. With those limitations in mind we were left,

Working With a Time Crunch

Habana was left with only 9 days to find a venue, secure local labor and art direct a unique opener.

The continued aftermath of Hurricane Sandy left many of the venue options in the North East still without power, fuel, or worse, under mandatory evacuation. In addition, with an incredibly short production schedule, labor was going to need to work overtime.

"One of the biggest challenges while working in New England, is coordinating with unions. Thanks to our great resources, nationally and locally, we were able to execute on a short deadline." - Steven J. Levy, Habana AvenuePresident and Founder

ESPN knew that the grueling schedule and the obvious logistical issues would be a difficult challenge for any production company. They knew that careful pre-planning and precise execution were needed to pull off this project.

Special thank you to Director Chris Mantzaris for his creative vision, Rick Paiva and his team for their leadership, and of course, Macklemore for the fresh track.