20+ Years Leading & Optimizing Epic Experiences
In 2004 I envisioned a better way to produce events, music & content. To my great joy, the result has been an award-winning list of thrilling collaborations with some of the most recognizable artists, athletes and brands in the world!
Whether leading a campaign for The Home Depot or blowing-out a Super Bowl party, what I do for clients is an art form, an adventure, and our opportunity to create something unforgettable.
I am devoted to making endeavors bold, playful and exciting! My propensity for creative optimization, at every stage of the production cycle, is what sets me apart from the rest.
From start to finish, I champion your vision with a host of brilliant minds, technology, and 20+ years of resources at my disposal. I invite you to let the work speak for itself!
A LITTLE MORE ABOUT ME…
With multiple Emmy nominations, wins, and PromaxBDA awards, I have proven that my approach is both essential and effective.
Maybe you’ve seen some of my work? One of my favorite projects was helping to produce and format the prodigious HBO franchise Hard Knocks Training Camp, or opens such as the NETFLIX hit The Ranch with Ashton Kutcher, ESPN’s Monday Night Football with Hank Williams Jr., NBC’s Super Bowl Open & Sunday Night Football with Faith Hill, ABC’s Saturday Night College Football with Maroon 5 and 50 Cent, or the NASCAR Aerosmith open that I directed & produced at The MGM Grand in Las Vegas. All of this is just a taste of my wonderful career, and one of the absolute highlights of my life was to produce the Emmy Award-winning FIFA World Cup open for ESPN in South Africa, featuring U2. The broadcast touched 3.2 billion people around the world!
I’m proud to have also produced work for brands including FedEx, the NFL, Gatorade, Oakley, Pepsi, Honda, Brawny, Burger King, Xerox and countless others; and facilitated Live/Concert experiences with HABANA+Toast including Oprah Winfrey’s Live Your Best Life Tour, multiple Maxim Magazine, & Rolling Stone Super Bowl parties.
WHO I'M RIGHT FOR
NETWORKS, OTT's & STUDIOS
MUSIC & SPORTS PROPERTIES
SPORTS MARKETING AGENCIES
WHO I'M NOT RIGHT FOR
IN THE INTEREST OF SAVING YOU SOME VALUABLE TIME, HERE ARE A FEW GOOD REASONS NOT TO WORK WITH ME:
... All you need is the "lowest price." You are "shopping around." (more)
While I do not charge hourly and I'm often not the most expensive, I do not compete on price. I work with every client to find what’s right for each execution; that means that I will only partner with you if I'm confident that I can exceed your expectations.
... You need it fast, but your company hasn't allocated the proper "time" or "resources." (more)
While I never say "never," last minute and under-funded efforts are often destined for trouble. If I cannot ensure success, I will NOT take-on a rushed project.
... You are only looking for a "local" solution; though I am global. (more)
By virtue of the HABANA model, I am often distributed around the country and sometimes the world. It is not unusual for a project to activate across many locales and time zones. My work style is seemlessly virtual so, it is most often the case that I work with clients that are not geographically close to me.
STILL WITH ME?
T H E N W E' R E A G R E A T M A T C H A N D I' D L O V E T O H E A R F R O M Y O U!